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    Claus Schafhalter is executive level Management Consultant and owner of Sunogos - Change for the Better


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  • Change Management

    Strategic Change, Execution Blunder (Part 5) — Does Hewlett Packard Know What It Wants To Be?

    Wednesday, October 19th, 2011

    HP is the prover­bial Sil­i­con Val­ley com­pany: Con­ceived in a Garage in Palo Alto by Bill Hewlett and Dave Packard it grew into a multi­na­tional Infor­ma­tion Tech­nol­ogy pow­er­house. Along the way it shed impor­tant busi­nesses (its pre­ci­sion mea­sure­ment devices was spun off into Agi­lent), and it acquired major busi­nesses like Com­paq Com­put­ers and EDS, a […]

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    Strategic Change, Execution Blunder (Part 4) — Netflix Commits A U-Turn

    Monday, October 10th, 2011

    Qwik­ster is no more. In an abrupt change of strat­egy Net­flix announced on Oct 10th that they will give up on spin­ning off their DVD-by-mail ser­vice dubbed Qwik­ster, only a few weeks after they announced they would spin it off. Strate­gic mas­ter­piece? Well, you can look at it from two very dif­fer­ent per­spec­tives: Great move! Netflix […]

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    Strategic Change, Execution Blunder (Part 3) – Netflix’ Troubles

    Monday, October 3rd, 2011

      Net­flix, the movie rental ser­vice, has been a con­sumer favorite and Wall Street dar­ling for a long time. Net­flix changed the way Amer­i­cans con­sume movies and Net­flix drove com­peti­tors out of the mar­ket with their sim­ple and valu­able busi­ness model. Cus­tomers man­age a queue of movies and TV episodes on their web­site, and Netflix […]

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    Strategic Change, Execution Blunder (Part 2) – What Happened At Nokia

    Monday, September 26th, 2011

    Nokia of Fin­land was at the top 2007. Sure, their mar­ket cap was even higher in 2000 at the cli­max of the tech bub­ble, but only 4 years ago Nokia out­per­formed any com­peti­tor in the mobile phone busi­ness. Over­all they lead the cell phone mar­ket and invented the smart phone. Their share price was around […]

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    Strategic Change, Execution Blunder (Part 1) – Introduction

    Friday, September 23rd, 2011

    Par­tic­i­pat­ing in or watch­ing the stock mar­ket in 2011 can be nerve wreck­ing. Shares go up and down dri­ven by macro-economic devel­op­ments, reces­sion fear, and relief that every­thing will be fine. There are a cou­ple of well known com­pa­nies though that fall much more than the mar­ket. In this loose series I want to discuss […]

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