Lean Sustainability

CHANGE FOR THE BETTER – What is good for our planet is good for business

• Home
• About
• Resources

Does “Green” Sell?

It is hard to see a direct con­nec­tion between sales suc­cess and “green­ness” of a com­pany. Low ranked com­pa­nies in Greenpeace’s “Guide to greener elec­tron­ics” are def­i­nitely sell­ing well, as do top ranked Nokia, Sam­sung or HP.

Clean Tech In California

Cal­i­for­nia is a power house in clean tech inno­va­tion and exe­cu­tion. Lot’s of ven­ture cap­i­tal flows into clean tech com­pa­nies, a report released by Next10 reveals.

The 2000 Watt Society

Cur­rently each Ger­man uses 6000 Watts of energy around the clock. Researcher pro­vide tar­gets to reduce energy con­sump­tion to 2000 Watts around the clock. But this objec­tive can­not be accom­plished eas­ily and is not nec­es­sary, if and when we switch away from fos­sil fuels to renew­able energy sources.

When Disaster Hits Home

The San Bruno explo­sion and fire hit home way too close, and trig­gered thoughts about risks we are appar­ently will­ing to take to just avoid change. Will we wait to switch away from fos­sil fuels until it is too late?

Electric Car’s Achilles’ Heel

Bat­ter­ies for elec­tric cars do have a poor energy den­sity com­pared to gaso­line used for con­ven­tional cars. How­ever, tech­no­log­i­cal advance­ments and avail­abil­ity of dis­trib­uted charg­ing sta­tions might be enough to make this dis­ad­van­tage man­age­able for elec­tric cars.